Trust Center

Small, safe fixes. Everything else waits for you.

The free audit only reads your account. When AdHelm runs your ads it makes six kinds of change. On autopilot the four small ones happen on their own, within daily limits, and you get an email the same day. Everything is reversible for 30 days. This page names all six and everything it will never do.

Read-only by default

The free audit reads your account and applies nothing. Every finding is shown to you. Not one of them is acted on.

Six changes, then it stops

There are six things AdHelm can change and no seventh. Launching, spending more and rewriting ads always wait for you.

30 days to undo

Every applied change is written down with the value it replaced. Put any of them back for 30 days.

The six changes

This is the whole list. On autopilot the first four happen within daily limits and are emailed to you; the last two always wait for you. The free audit does none of them.

  1. 1.Block a search term

    Adds a negative keyword so your ad stops showing for a search that was never going to book.

  2. 2.Pause a keyword

    Turns off a keyword that is spending money and returning nothing.

  3. 3.Move budget between your campaigns

    Money moves from one of your campaigns to another of yours. Your total daily budget does not go up.

  4. 4.Adjust device bids

    Bids more on phones and less on desktop, or the other way round.

  5. 5.Pause an ad group

    Turns off a whole ad group when the pattern holds across every keyword in it.

  6. 6.Fix an ad Google turned down

    Writes new wording that avoids what Google objected to. You see the old and new side by side, and the original is kept so it can be put back.

What it will never do

  • Never rewrites an ad that is running. Your copy is yours.
  • Never deletes a campaign, an ad group, or a keyword.
  • Never touches your billing or your conversion tracking settings.
  • Never raises a budget past the cap you set.
  • It can build a new campaign, but it builds it paused. Only you can switch it on.

One exception, and we would rather you heard it here: if Google disapproves an ad, AdHelm can replace the copy so the ad group is not dark for a month. It keeps the original, so you can put it back.

Read-only is enforced on our server

Your plan is checked on every route that could write to your account, before the request reaches Google. On the free audit the answer is no, every time. Hiding a button would not be enough, and we say so in the code:

“A read-only plan that merely hides the apply button is not read-only.”

How a change happens

Five steps, in this order, every time.

  1. Connect

    Link Google Ads with OAuth. We never see your password, and you can disconnect at any time.

  2. Audit

    Ninety days of your account, read and ranked. Free, and no card.

  3. Read the reasoning

    Every recommendation says what it found, what it would cost you to ignore, and how confident it is.

  4. Choose the mode

    Autopilot makes the small fixes daily and emails you what it did. Review first holds every change for your approval.

  5. Undo

    The change is logged with the value it replaced. Reverse it for 30 days.

Your data

You connect through Google OAuth, so we never hold your password. Your workspace data is kept separate from every other workspace, and access is checked on our server. Ask us to delete it and we will.

No patient data. Ever.: There is no form, page or endpoint through which a patient can reach us. Our Google Ads access is restricted to campaign settings and totals — no click-level reports, no call records, no customer lists — and that restriction is enforced in code, not promised here. We hold nothing, so you sign no business associate agreement.

OAuth, no passwordsOne workspace cannot see anotherEvery change loggedDeleted on request

Google's rules

We will not help you get around Google's ad policies. No cloaking, no tricks. Your ads and the claims in them are yours, and you are responsible for them.

Start with proof

Run the audit. Decide afterwards.

The audit only reads your account. Nothing changes until you choose to go further.